Choosing an Online Registration Service

CiviCRM, Eventbrite, Brown Paper Tickets and Google Forms are being used for online registration.

Pre-printed Tickets

Church staff, upon request, can print paper tickets for use in the bookstore and the atrium. Brown Paper Tickets, if selected, also offers optional pre-printed tickets.

CiviCRM

Pros

  • Integrated into the UoF website; a ticket buyer remains on our website
  • Accepts credit card payment, ACH/Direct Deposit or Apple Pay using the stripe payment processor
  • For 2017, our first year with stripe, all credit card and direct deposit fees are waived
  • Can send email notifications to event organizers when there is an order
  • Identifies name of each attendee when buyer purchases multiple tickets
  • The Webmaster, on demand, can provide a list of current registrants
  • Optional limit to the number of registrations

Cons

  • Requires the webmaster or a trained Unity staff member to implement
  • Offers limited questionaire options, and requires the webmaster to customize new ones

Payment Details

  • Stripe charges $0.30 + 2.2% per ticket for most credit cards
  • Stripe charges $0.30 + 3.5% per ticket for American Express
  • Stripe charges 0.8% for a direct debit from a bank account ($5 cap).
  • Apple Pay is an option.
  • Fees by default are deducted from the proceeds paid to Unity, but may be added to the ticket price.
  • Pay Later is an option for individuals who prefer to mail a check to Unity.

Link to Detailed Instructions

Eventbrite

Pros

  • Accepts Paypal or credit card payment
  • Offers a wide variety of questionaire options
  • Can send automatic notifications to event organizers when there is an order
  • Allows the event creator to give online access to event organizers
  • Event organizers granted access can log on and get a list of attendees or email all attendees.
  • Offers ease of event posting to social media (Facebook, Twitter, etc.)
  • Tracks registration source, i.e., a direct Eventbrite registration or a registration from Facebook or other Eventbrite promotions.
  • Allows creation of special tracking links, e.g. from a Pathways listing, as registration sources to track registration source.
  • Does internal Eventbrite cross-promotions with similar events and suggests Unity events to people on Eventbrite who are looking at similar events or events in the same area.
  • Sends emails to Eventbrite users suggesting events in their area.
  • Can integrate with MailChimp for event promotion
  • References to unityoffairfax.org on external sites, such as Eventbrite, can strengthen Unity's exposure on the web.
  • Offers paid advertising as an option.

Cons

  • Eventbrite is hosted on an external website; ticket buyers are no longer on our website
  • Does not identify names of attendees when buyer purchases multiple tickets
  • Somewhat more costly than other options

Payment Details

  • Payment fees are separated into two categories: the Eventbrite processing fee and the payment processing fee.
  • Eventbrite basic processing fee:
    • $0.99 + 2% per ticket since Unity is a non-profit organization. This fee is passed on to the user.
    • Fee options: by default the Eventbrite fees are added to the ticket price; however, they may be deducted from the proceeds paid to Unity.
      • All Eventbrite fees are in some circumstances refundable.
  • Payment Processing Fee Options (One option must be used for all transactions):
    • Paypal processing fee: (THIS IS THE OPTION CURRENTLY IN USE BY UNITY OF FAIRFAX)
      • In addition to the Eventbrite basic processing fee, which by default is passed on to the attendee, Unity also pays a Paypal fee (2.2% + $0.30 per transaction).
      • Eventbrite cannot refund a Paypal fee, but Unity of Fairfax can refund a Paypal fee.
    • Eventbrite Payment Processing fee: (credit card payment through the Eventbrite website)
      • 3% per ticket. This fee is passed on to the user.
      • This option is not currently in use by Unity of Fairfax.
    • Pay Later is an option for individuals who prefer to mail a check to Unity or pay at the door; this option still incurs the Eventbrite basic processing fee.
      • If you're using Eventbrite Payment Processing, the service fee is automatically deducted from your payout. If you're using PayPal, this fee is included in your monthly invoice.
      • This option is not currently in use by Unity of Fairfax.
    • Fee Summary:
      • Paypal: ($0.99 + 2%) + ($0.30 + 2.2%) = $1.29 + 4.2% per ticket
      • Credit Card: ($0.99 + 2%) + (3%) = $0.99 + 5% per ticket
      • Pay by Mail: $0.99 + 2% per ticket

More information:

Brown Paper Tickets (BPT)

Pros

  • Accepts credit card payment
  • The webmaster, on demand, can provide a list of current registrants.
  • Offers a wide variety of questionaire options
  • Can send email notification of signups to the organizer
  • Optional limit to the number of registrations
  • Pre-printed tickets are an option; tickets are numbered and cost $0.10 each plus shipping - there is a two week order to delivery timeframe.

Cons

  • BPT is hosted on an external website
  • Somewhat complex to implement; webmaster usually responsible

Payment Details

  • BPT charges $0.99 + 3.5% per ticket.
  • Fees by default are added to the ticket price, but may be deducted from the proceeds paid to Unity.

Link to Detailed Instructions

Google Forms

Pros

  • Suitable for event registration
  • Easy to implement and free - either church staff or the webmaster can author
  • Optional access to the listing of responses (requires a Google Gmail account)
  • The form author, on demand, can provide a list of current registrants.
  • Offers a wide variety of Questionaire options

Cons

  • No online payment processing
  • No email notifications to organizers
  • No option to limit the number of registrations

Link to Detailed Instructions

 

updated February 8, 2018